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How is Success Measured in Billboard Advertising?

Throughout the years outdoor advertising has evolved many times. Billboard advertising has always allowed companies to broaden their customer base by spreading the word about their business. Today, many companies use digital billboards to display promotions and timely, important information. At Vision Outdoor we are the premier choice for billboard advertising in Baltimore MD. Our clients are businesses of all sizes across many industries. Please read on to learn what billboard advertising can do for your bottom line. Goal of Billboard Advertising in Baltimore [...]

October 2nd, 2019|

Outdoor Advertising and Social Media

Outdoor advertising in Maryland, and all over the US, is more powerful than ever before. Social media platforms like Instagram and Snapchat have changed the way outdoor advertising is viewed, shared, and perceived. The more visually creative the ad, the more likely it is to get noticed on social media. Far from the business card-like billboards of the past, today's outdoor advertising has the potential to be an artistic statement and a viral sensation. Make Art Not Ads According to recent research by Nielson, [...]

September 18th, 2019|

Out of Home Boosts Business Advertising

Out of home advertising is continually expanding. While funds for print and broadcast advertising are slowly declining, more is being spent on out of home (OOH) advertising than ever before. This trend is likely to persist as OOH gains traction as a popular form of business advertising in Maryland. With longer working hours and increased leisure opportunities, consumers are spending more time away from their homes than ever before. Therefore, it remains likely that OOH advertising will continue to reach ever-larger audiences, benefiting those [...]

September 4th, 2019|

Are Digital Billboards in MD Part of Your Media Plan?

Thinking about technological advancements in advertising, we automatically consider website upgrades, advanced web copy and the accoutrements of the internet. However, at Vision Outdoor, we also focus on creating a marketing plan that involves the latest advancements in digital billboards in MD. Digital Billboards Add Depth When it comes to reaching your customer base, digital billboards add a depth that isn't found in most other advertising platforms. It's an easy, affordable and flexible compliment to any media plan and will increase your foot and [...]

August 21st, 2019|

Billboard Advertising Noticed by an Astounding 85% of Adults

Billboard advertising has come a very long way in the last decade. We've gone from static, never changing, mundane advertisements to a unique, brand-specific option of digital formats that fit any business's needs. In fact, according to recent studies, an impressive eight-five percent of adults report noticing billboard advertising in the last thirty days, an amazing number for any advertising avenue. At Vision Outdoor, we specialize in billboard advertising in Maryland and can help your business take your outdoor advertising to the next level. [...]

August 7th, 2019|

Billboards Cost Less and Offer Great Exposure

Advertising is an important part of any successful business strategy. Unfortunately, finding the right advertising medium at the right price can be a real struggle for any business owner. There are so many options to choose from, like print media, radio, or television. There is one advertising media that has been growing in popularity in recent years. According to the Outdoor Advertising Association of America, the sale of billboard ads is growing nationally. If you are wondering about billboard cost in Baltimore, please read [...]

July 24th, 2019|

Use Billboard Advertising in Baltimore to Promote Your Next Event

If you have an event coming up, one of the biggest challenges may be getting people in the doors. The planning often feels all encompassing, but if you don't have a strong marketing team no one will ever see your event. Consequently, you need to keep an open mind when it comes to implementing advertising media to reach your audience. A great way to promote your local event is to use billboard advertising in Baltimore. Billboard Advertising in Baltimore Promotes Local Events Billboards are [...]

July 10th, 2019|

Smart Ad Dollars Use Billboard Signs in Baltimore

Most conventional advertising mediums—print, broadcast television, radio—have been losing out to online ads for a number of years now. However, billboards despite being one of the oldest advertising methods on the planet, are still enjoying the limelight. Likewise, billboard signs in Baltimore prove to be successful year after year for local and national businesses. According to research by the Out of Home Advertising Association of America (OAAA), the market share for Out of Home (OOH) advertising will increase to upwards of 10-12% of the [...]

June 24th, 2019|

Incredible ROI of Billboard Advertising in Baltimore MD

Advertising is an important part of business. Unfortunately, the search for the right methodology is sometimes frustrating and relentless for business owners everywhere. However, there is a solution to this never-ending fight for viewing space. Every day businesses of all sizes rely on billboard advertising in Baltimore MD to bring in customers and drive sales. Just think of how many billboards you drive by every day. Baltimore has a population of over 600,000 people, many of whom are often on the road. Each of [...]

June 10th, 2019|

Your Message Comes Alive with Digital Billboard Signs in Maryland

When some people think of digital billboards, they first picture Times Square in New York. However, not every city boasts such a flashy hub for advertising. You've likely seen billboard signs in Maryland, including both static and digital messaging options. If you are considering adding outdoor advertising to your company's marketing plan, we can help. Vision Outdoor MD offers outdoor advertising solutions in the Baltimore area for businesses of all shapes and sizes. Digital Billboard Signs Are Effective Digital billboards have been around for [...]

May 28th, 2019|
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