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So far VisionOutdoor has created 16 blog entries.

Digital Billboards in Baltimore Offer Innovative Advertising Techniques


The average consumer sees and hears hundreds of advertisements every day. These ads may be through radio, television, billboards, or print media. Fortunately, the ever-changing world of technology opened the doors to modernity for outdoor advertising. Now digital billboards in Baltimore provide the opportunity to merge the tried-but-true success of outdoor advertising with updated digital [...]

Digital Billboards in Baltimore Offer Innovative Advertising Techniques2019-04-11T17:29:05+00:00

Outdoor Advertising Grows While Other Media Slows


Outdoor billboards are evolving with the times to maintain a powerful, successful place in advertising. Billboards were named the hottest advertising trend in 2018. While this may seem surprising in a world where everything is increasingly digital, billboards have a lot to offer advertisers. The first billboards originated in New York in 1835 as circus [...]

Outdoor Advertising Grows While Other Media Slows2019-03-29T17:05:11+00:00

Billboard Signs in Baltimore Are Attracting Smarter Ad Dollars


Properly advertising your business is essential for growth and success. Unfortunately, many businesses make mistakes. They waste money on television and radio marketing assuming it is the best way to reach potential clients. While those media outlets can help you to market to many people at one time, they don't allow you to focus on [...]

Billboard Signs in Baltimore Are Attracting Smarter Ad Dollars2019-03-15T14:02:28+00:00

What is the “Arm’s Length Test”?


Probably the most well-known form of outdoor advertising is billboard advertising. Billboards are large and hard to miss while you are driving, which makes them the perfect way to reach out to a customer base. However, for successful outdoor advertising in Baltimore MD, or anywhere for that matter, you need to make sure that your [...]

What is the “Arm’s Length Test”?2019-03-01T17:01:04+00:00

Consumers Agree: Billboards Are “Informative”


Billboards can be a great way to reach a new audience. Did you know that they reach a wider audience than most other forms of advertising? Many commuters pass them daily, so they are a perfect way to familiarize consumers with a product, event, television show, or business that they otherwise may not know about. [...]

Consumers Agree: Billboards Are “Informative”2019-01-30T21:02:26+00:00

Make the Most Out of Your Billboard Advertising


Do you want to reinforce your brand and reach a large number of people in a very short time? Then a billboard is the next logical advertising medium for you. However, before you rent a billboard and toss your logo in it, read on for some tips that will help you get your most out [...]

Make the Most Out of Your Billboard Advertising2019-01-30T21:01:56+00:00

Outdoor Advertising Works Hand in Hand with TV Advertising


In the digital age of banner ads and targeted marketing, outdoor advertising in Baltimore might seem like a thing of the past. This couldn't be further from the truth – in fact, outdoor advertising works hand in hand with TV advertising, and both of these are dynamic, attention-getting, and relatively inexpensive. Is your business taking [...]

Outdoor Advertising Works Hand in Hand with TV Advertising2019-01-14T16:00:09+00:00

Billboard Advertising Works


In our consumer-driven economy, the average American is bombarded by advertising. Ads seem to be everywhere; they're not only on television, radio, and the newspaper. Instead, they fight for passengers' attention from buses and taxis and inundate the average online experience. With so much competition from the multitude of advertising choices, it can be hard [...]

Billboard Advertising Works2019-01-14T15:57:49+00:00

Luxury Brands Find Success with Outdoor Advertising


When it comes to advertising trends digital marketing seems to be king. Many brands dedicate much of their resources into social media and web advertising. However, for luxury brands, outdoor advertising shouldn't be left in the past. Luxury brands still have a lot to gain from putting themselves in front of people through the use [...]

Luxury Brands Find Success with Outdoor Advertising2018-11-26T16:41:08+00:00

Benefits of Digital Billboard Advertising


Billboard advertising in Baltimore MD aims to make your brand or business more visible. At Vision Outdoor we believe that digital billboard advertising provides a great way to attract customers from all over the area. Digital Billboards Feature Dynamic Content Use of digital billboard advertising makes it possible to display multiple messages. By splitting your [...]

Benefits of Digital Billboard Advertising2018-11-26T16:41:42+00:00